Whether you’re an owner of a real estate company or a company affiliated with a major real estate brand, you need to provide your agents with a powerful leg up in the marketplace. Your agents are real estate pros, but they are likely surrounded by tons of competition in your market area.
So what can you do to make them stand out—to make sellers and buyers aware of them and their services? You need to provide a cutting-edge solution that will allow them to market both themselves and their listings in a more creative, effect manner.
jeffaronsonLooking for a world-class real estate marketing solution?
One of the strengths of the Media Center is its ability to let you create a compelling property marketing piece once and share many. A great example is populating a 4-page brochure with your MLS data, sending it for printing, emailing it and posting as a link to social media… all in a matter of a few minutes.
jeffaronsonFrom brochure, to email, to Facebook… literally in minutes
Real estate agents understand their market. What’s hot. What’s not. How to price a property. How to make the right offer. No surprises there. Most agents can do that in their sleep.
But what does it take to be a successful real estate agent? Simply put—marketing. Not only knowing how to market a property, but how to market yourself. That means creating compelling marketing materials and effectively getting your message out to prospects, clients and colleagues. But not everyone has the skills, abilities and tools to do that.
That’s where the ROQlogic Media Center comes in. It’s easily the most powerful content marketing tool in the industry. It’s a comprehensive platform that allows agents to create and share custom, branded and personalized content to promote their business.
jeffaronson10 reasons why your real estate company needs the Media Center.
Announcing the newest release of the ROQlogic Media Center!
July is upon us and we’re really excited about the release of MC4 — the newest update of one of the world’s most powerful cloud-based content marketing software platforms. While it’s predecessor was no slouch, this release has bunch of cool new stuff packed under its hood.
jeffaronsonIt’s not your common, garden-variety content marketing platform.
The drudgery of building an online eNewsletter is over. The ROQlogic Media Center makes that process simple, intuitive and extremely flexible. Whether your company is in real estate, direct selling or a similar industry where you have a distributed sales organization, the Media Center is the ideal platform for creating compelling marketing materials… including amazing eNewsletters.
jeffaronsonWho would’ve thought that creating eNewsletters could be this cool?
There’s no better way to demo our software than to show it in action. That’s why we’ve created our “One-Minute Matinee” video series. Each 60-second morsel will highlight a particular feature, capability or functionality of our powerful content marketing platform. They will be posted right here on our blog, on the Video page of our website and on our Facebook, Instagram and Linkedin social sites.
jeffaronsonROQlogic launches “One-Minute Matinee” video series.
We always keep close tabs on how much money we have. It is the great regulator when it comes to spending, investing and saving. But how much attention do we pay to how much time we have? Not nearly as much. Time is a zero-sum game—far more precious than our bank balance. It’s pretty straightforward. We each get 24 hours per day, period. And who knows how many of those we will we get? But enough of the negativity…
jeffaronsonYou can use time to make more money, but you can’t use money to make more time
Data feed. Sounds awfully technical. And it is, but we make it work for you… and you never have to look behind the curtain. Simply put, a data feed is a stream of information that the Media Center can take in and make available for you to use in your content. Here are a couple of real-world applications of how a Media Center data feed simplifies the process:
ROQlogicWhat is a data feed and how can it empower your content marketing?
The first response is, “Do each one separately.” But that doesn’t really sound like the most efficient use of time does it? What if there were a solution that meant you only build it once, then had the ability to share it many ways?
That’s what the ROQlogic Media Center is really good at. Take this example for instance. You create a fantastic 4-page brochure, get all the images just right and edit the text. Now what?
ROQlogicHow does a brochure become an eCard? An online presentation? A social post?
We all see it all the time. In restaurants, at Starbucks, in stores, in meetings, even walking down the street. Smartphones are everywhere. People talking, texting, emailing, searching, playing games, shopping. Mobile is now king and the statistics back it up.
Smart Insights, a company that specializes in integrated digital marketing strategies, has compiled some revealing data that provides some insight as to how mobile has taken off.
ROQlogicThe Tipping Point: Mobile overtakes the desktop
It’s a whole new world out there. While traditional forms of marketing are still part of the mix, the Internet has turned everything on its head. The world is now wired completely different than just a few decades ago. Social media, email, blogs and online advertising are playing a major role in how companies and individuals market themselves and engage with their customers. So it begs the question… How do I get in the game?
ROQlogicIn search of the ideal online marketing solution.
If you work for yourself, finding enough time to get everything done is job one. But unless there’s somebody out there offering extra hours on sale, we’re stuck with making the best of what we have—24 per day. That’s why it’s important to make the most of them. I’ve compiled a short list of tips to do just that (not in any particular order):
Ever been in a meeting and brought up what you think is a really good idea? And the minute it leaves your lips, it’s met with tons of blank stares? Eventually someone pipes up with this doozy, “Geez, I don’t know… it’s just not the way things are done around here.”
I’ve been there. When it happens, I want to jump up and run around the room screaming at the top of my lungs. What kind of reasoning is that? Just because you’ve never done it that way means it can’t be a good idea? A confession here: I can’t really picture myself jumping up in a business meeting and running around the room screaming at the top of my lungs, but you get my meaning.
Here’s a story about five monkeys and a ladder that will illustrate how this happens:
ROQlogic“Geez, it’s just not the way things are done around here.”